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The Trend Report
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"Is This A Good Ad?"
Believe it or not, thats a hard question to answer. Mostly because good is relative.
Advertisements for a skiing resort may seem irrelevant to people who dont ski, but then again,
thats not the target audience.
For us, good creative work fulfills the objectives set forth in the initial strategy. If it does that,
then yes, its a good ad.
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